Here’s where you can get access to the free companion training for my Kindle Book, The 5 Golden Rules Of New Marketing.
The first step is to use always Customer Outcome Focused Marketing. In the videos for this lesson, we’ll look at some typical Company Outcome Focused ads and then move on to what Customer Focused Ads look like and how to use them in your business. Click Here
The second step is to avoid what I call ‘One and Done’ marketing. In these videos, we look at how you can avoid “One and Done” marketing and what you should be doing instead. Click Here
The third step is to stay away from ‘Will You Marry Me?’ me marketing. In this video, I explain what ‘Will You Marry Me’ marketing is and why you should avoid it if you want to maximise the sales and profits of your business. Click Here
Step 4 is to ensure every piece of marketing you create gives your prospects and customers value, even if they never buy from you. In these videos, we look at why your “Marketing Should Be Valuable In And Of Itself”, and some simple tactics you can use to quickly create and distribute incredibly valuable content that positions you as a celebrity/authority in your marketplace, and the only logical choice when it comes to purchasing the kinds of products and services you sell. Click Here
Step 5 in process is to never sell ‘Products and Services’. In the video for this lesson, we’ll look at why you should rarely mention your product or service in your advertising, and what you should be selling instead. Click Here
In this post, you’ll learn about the Magic 2 Line Email, The 7 Step Business Growth Formula, and see inside my proven 10X Email Marketing Case Study. Click Here
In this series of video tutorials, you’ll learn some simple strategies you can start using right away to sell more of your products and services to your existing customers more often. Click Here
On this page you can download some of my most popular downloadable ‘Lead Magnets’ so you can model your own on what’s worked before. Click Here
And in the Case Studies Area, you’ll find more examples of how to use marketing that follows our 5 Golden Rules in your business. Click Here
If you’d like to talk about how I can create a customised marketing campaign specifically for your business, just let me know a little about what you’ve got going on by completing this short form.
Please Note: Completing this form does not obligate you to use any of my services in any way, and everything you share will remain strictly confidential.
And if you have any questions or comments about anything you’ve seen in these videos, please let me know by using this contact form.